Please join us for Happy Hour featuring an open bar with appetizers and custom Speed of Culture drinks, plus a set from world-renowned DJ MICK!

Our final content session will cover advanced techniques for turning consumer data into actionable strategies. Moderated by Katy Emerson, Celeste Ridlen and Reeya Sen will share their expertise on cutting-edge methods for data analysis and application. Suzy's emphasis on actionable insights makes this session crucial for brands looking to leverage data for strategic advantage.

Speakers:

Celeste Ridlen | Head of Research | Robinhood

Reeya Sen | Head of Business Insights | HP

Moderator: Katy Emerson | EVP, Customer Success | Suzy

Stretch your legs, refill your water, and get a snack at the back bar.

David Rubin of the iconic New York Times will discuss techniques for crafting compelling narratives that resonate with audiences and drive brand loyalty. The New York Times, renowned for its impactful storytelling and journalism, offers valuable insights into creating narratives that capture and retain audience interest.

Speaker: David Rubin | Chief Brand & Communications Officer | NY Times

Moderator: Matt Britton | Founder & CEO | Suzy

This session will focus on strategies for emerging CPG brands to differentiate themselves in a competitive market. Alex Lieberman will lead a discussion with industry experts on tactics for standing out and gaining consumer attention. Brands like OLIPOP and Freestyle Snacks, known for their innovative products and marketing, provide key insights into successful brand differentiation.

Speakers:

David Lester | Co-Founder | OLIPOP PBC

Nikki Seaman | Founder & CEO | Freestyle Snacks

Moderator:

Alex Lieberman | Founder | Morning Brew

Founder & CEO Matt Britton will explore the macro consumer trends that will define 2025 and shape the future of business. Drawing on the latest data and behavioral insights, Matt will provide a deep analysis of the evolving consumer landscape, highlighting key shifts in preferences, purchasing behaviors, and market dynamics. Attendees will learn how these trends will significantly impact global markets and business strategies.

In addition, Matt will unveil Suzy’s cutting-edge product innovations, designed to empower your brand with unparalleled consumer intelligence. He will showcase how Suzy’s platform enables real-time decision-making and market responsiveness, while also aligning with the complex demands of today’s consumer.

Speaker: Matt Britton | Founder & CEO | Suzy

Enjoy a catered lunch courtesy of world-renowned Tao Group Hospitality, featuring salad, sandwiches, pasta, and more–including vegan and gluten-free options.

Shelley Zalis will explore the power of online research in uncovering breakthrough insights. This session will cover innovative methods for leveraging digital tools to understand consumer behavior and preferences. Female Quotient, a company dedicated to advancing equality in the workplace, provides a unique perspective on leveraging research for meaningful impact.

Speaker: Shelley Zalis | Founder & CEO | Female Quotient

Moderator: Katie Gross | Chief Customer Officer | Suzy

Lynn Teo will explore the role of authenticity in building consumer trust. She will provide actionable strategies for brands to engage consumers genuinely and foster long-lasting relationships. Northwestern Mutual, a leader in financial services, emphasizes trust and reliability, offering a unique perspective on maintaining authenticity in consumer engagement

Speaker: Lynn Teo | Chief Marketing Officer | Northwestern Mutual

Moderator: Musa Tariq | Renowned Marketing Expert | ex. Apple, Ford Motors & AirBnB

Vineet Mehra will share his insights on leading with purpose and creating authentic brand connections. The session will cover strategies for building trust, fostering meaningful interactions, and staying true to brand values in a digital age. Chime, a digital banking service, emphasizes customer-centricity and transparency, making their approach to brand connection especially relevant for today’s market.

Speaker: Vineet Mehra | Chief Marketing Officer | Chime

Moderator: Matt Britton | Founder & CEO | Suzy

Mauro Porcini will dive deep into the importance of design in creating human-centric innovations. They will explore how thoughtful design can enhance user experience and foster deeper connections with consumers. PepsiCo, an innovation and design-first company, leverages design thinking to stay ahead in the competitive market, making this session crucial for understanding the impact of design on consumer engagement.

Speaker: Mauro Porcini | Chief Design Officer | PepsiCo

Moderator: Musa Tariq | Renowned Marketing Expert | ex. Apple, Ford Motors & AirBnB

Stretch your legs, refill your water, and get a snack at the back bar.

Dr. Marcus Collins will lead a discussion with Laurie Lam and Chris Chesebro on how brands like e.l.f. Beauty and Wella Company are integrating into everyday consumer culture. The session will highlight innovative marketing tactics and digital engagement strategies that resonate with modern consumers and drive brand relevance.

Speakers:

Laurie Lam | Chief Brand Officer | e.l.f. Beauty

Chris Chesebro | Global Chief Digital Officer | Wella Company

Moderator:

Carly Lieberman | VP, Customer Success | Suzy

Sofia Hernandez will delve into the rising dominance of short-form video content and other strategies to capture audiences across generations. They will share insights on how brands can effectively engage with younger, digital-native audiences using platforms like TikTok, which has become a significant player in modern content consumption.

Speaker: Sofia Hernandez | Head of Global Business Marketing | TikTok

Moderator: Matt Britton | Founder & CEO | Suzy

Exploring the shift in consumer expectations towards instant gratification. Segun Oduolowu and Kofi Amoo-Gottfried will discuss how brands like DoorDash are adapting to meet these demands, leveraging technology and innovative strategies to deliver immediate satisfaction. DoorDash, as a leader in on-demand food delivery, provides a unique perspective on meeting consumer needs quickly and efficiently.

Speaker: Kofi Amoo-Gottfried | CMO | DoorDash

Moderator: Segun Oduolowu | Boston Globe

Get energized for the day ahead and meet your fellow attendees at our catered breakfast