Dr. Marcus Collins will lead a discussion with Laurie Lam and Chris Chesebro on how brands like e.l.f. Beauty and Wella Company are integrating into everyday consumer culture. The session will highlight innovative marketing tactics and digital engagement strategies that resonate with modern consumers and drive brand relevance.
Speakers:
Laurie Lam | Chief Brand Officer | e.l.f. Beauty
Chris Chesebro | Global Chief Digital Officer | Wella Company